Trump Media Expands into ETFs & Cryptocurrencies with Truth.Fi

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The parent business of Truth Social, Trump Media & Technology Group (TMTG), is stepping up efforts to include exchange-traded funds (ETFs) and cryptocurrencies in its financial services portfolio. TMTG is working with Crypto.com and Yorkville Advisors under the recently created fintech brand Truth. Fi to provide a range of investment products consistent with the company’s “America First” orientation.

Strategic Development into Digital Finance

TMTG revealed a legally enforceable agreement on April 22, 202,5, to create a suite of retail investment products comprising ETFs and cryptocurrencies. Aiming for financial services, this action complies with a preliminary agreement with Crypto.com and Yorkville America Digital. Aligned with Trump’s “America First” policy, the ETFs are planned to launch later in 20,25, depending on regulatory clearance; nonetheless, no ETF filings have yet been filed with the Securities Exchange.

CEO Devin Nunes emphasized that the program targets investors who are optimistic about digital assets and the current state of the US, as well as ETFs like the American Conservative Values ETF and the God Bless America ETF. The company caters to a growing conservative financial landscape.

The Trump family has meanwhile ventured into cryptocurrencies, including NFTs and a new bitcoin project. Trump’s children manage his business interests—including his $2.7 billion stake in Trump Media—under a trust; Trump is not involved in the daily operations.

TMTG Taps Law Firm for Crypto Guidance

TMTG has hired a reputable law firm with experience in financial services—Davis Polk & Wardwell LLP—to help navigate the complex regulatory environment of cryptocurrencies and ETFs. The company’s engagement underscores TMTG’s commitment to introducing these financial solutions seriously.

Fascinatingly, former Mueller investigation senior prosecutor Greg Andres of Davis Polk oversaw the case against Trump’s former campaign manager, Paul Manafort. The company has not publicly admitted past cooperation with Trump Media or its crypto partners, including Crypto.com and Yorkville America, despite its contentious relationship with Mueller’s team.

Proposed Investment Products

Under the Truth, the proposed ETFs and separately managed accounts are presented. (SMAs) Fi brands are meant to expose investors to sectors aligned with conservative principles. Trademark filings show the following products:

Truth.Fi Bitcoin Plus ETF & SMA: A fund incorporating Bitcoin into a broader investment strategy.
Truth.Fi Made in America ETF & SMA: Focused on U.S.-based industries, including energy and manufacturing.
Truth.Fi U.S. Energy Independence ETF & SMA: Targeting companies involved in the U.S. energy sector.

These products aim to provide alternatives to what TMTG refers to as “woke funds” and financial institutions engaging in “debanking.” The project represents a broader effort to provide investment tools that align with conservative values.

Custodial care and financial support

These investment products, which TMTG intends to introduce with an initial investment of up to $250 million, will be housed by Charles Schwab. The registered investment advisor for the fresh products will be Yorkville Advisors. This cooperation ensures the management of funds by seasoned experts in the financial services sector.

Future Direction and Market Reaction

Following the news of the alliance with Crypto.com. Trump Media’s shares rose by 9.4%, indicating a favorable market reception to the company’s venture into digital finance. The company’s stock remains 38% lower year-to-date, and last year it reported a $400 million loss. Notwithstanding these obstacles, the shift into cryptocurrencies and ETFs may generate fresh income sources and draw a larger investor base.

Ultimately

Trump Media’s business model has been significantly expanded with its strategic turn toward cryptocurrencies and ETFs via the Truth.—Fiproject. The organization aims to appeal to a growing community of investors seeking alternatives to conventional financial vehicles by matching. They invest in products with conservative principles and that offer access to digital assets. Although market volatility and regulatory obstacles present challenges, operating with reputable financial institutions and legal professionals enables TGG to navigate the complexity of the digital financial scene.

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# Trump Media ETFs & Cryptocurrencies

Ali Malik

Ali Malik is an experienced crypto writer specialising in simplifying complex blockchain and cryptocurrency topics for a broad audience. With expertise in ICOs, Web3, DeFi, NFTs, and regulatory updates, he offers valuable insights to help readers make informed decisions. He is proficient in SEO optimisation.

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Bitcoin Market Outlook Bright Despite Volatility in 2025

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The Bitcoin market outlook for 2025 (BTC) is trading at over $92,256 as of April 24, 2025, having dropped 2.17% from the previous day. The bitcoin had a low of $91,810 and an intraday high of $94,305. Bitcoin’s market capitalisation of approximately $1.83 trillion reflects continuous investor interest and market resilience, even with this slight variation.

Movement Surges in Dormant Bitcoin: A Critical Change in the Bitcoin Ecosystem Is the Transfer of Inactive Coins. The first quarter of 2025 saw the transfer of 62,800 dormant Bitcoins after seven years. This increase in activity suggests that long-term holders are beginning to engage with the market. They indicate potential shifts in market sentiment or intentional repositioning by early investors.

Strategic Reserves and Institutions’ Investments

Bitcoin’s institutional curiosity is rising. Following a recent purchase valued at 1.9 billion yen, Japanese investment company Metaplanet now owns 5,000 BTC, as half of its intended Bitcoin purchases for 2025 have been completed. One interesting legislative action taken in the United States is the creation of a Strategic Bitcoin Reserve. Designed with funds from lost Bitcoin holdings. This reserve seeks to establish the United States as a leader in the digital asset market. The project has generated debates worldwide since different nations assess their position on cryptocurrency reserves.

Future View and Market Mood

Forecasts regarding Bitcoin’s future vary among analysts. Standard Chartered projects growth to $200,000, citing institutional acceptance and favourable legal conditions. Co-founder of Bitmex, Arthur Haye, speculates on a possible temporary decline below $75,000 resulting from macroeconomic events. However, followed by a rise to $250,000, should quantitative easing policies be implemented in response to economic difficulties? Moreover, the M2 money supply data indicate a positive trend for Bitcoin in the following months, thereby supporting the positive market sentiment.

Bitcoin Industry Innovations

Bitcoin is implementing user-experience-enhancing technology. Toobit has launched a tool on Telegram that enables crypto giving, thereby streamlining the process of sending digital assets and reflecting. The growing scholarly interest in Bitcoin and blockchain technology. Spain’s University of the Hespérides has developed the first Master’s program in the field of education dedicated to cryptocurrencies.

Conclusion

The current Bitcoin market outlook for 2025 presents a promising performance of Bitcoin, along with growing institutional involvement and favourable legislative changes, which bode well for its future. Although short-term volatility remains a feature of the crypto market, driven by technological developments, sswise investments, and changing legal environments, the long-term outlook for Bitcoin appears bright.